The L&T logo comprises two elements - the monogram and the name of the company in its distinctive typeface.



The L&T monogram, when used independently of the name, virtually symbolizes the organization. Its striking characteristics are geometrical precision, clarity and ease of identification. Its sharp contours reflect the precision that is a hallmark of L&T's products. The 60 degree tilt of the letters 'L' and 'T' suggest dynamism and a continuing forward thrust.

Company history has it that the monogram was designed by a Danish engineer - Otto Begtrup-Hansen in the early 40's when L&T began its foray into manufacturing. Since then, the monogram has featured on a host of products - from tiny switchgear to the worlds biggest FCC regenerator. It has traveled across the seas to the many countries to which L&T supplies high-tech engineering equipment and systems and forms part of the signage in L&T's global network of offices. Wherever it is seen, it has come to be associated with the values that the Company stands for - quality, trust and reliability.